What our clients have to say...

"Larry's sales "system" works. Our sales department now has a "system" to follow and at the very least it gives me peace of mind.  Our billing has also increased with it.  WHEN I get the right team put together, I KNOW we're going to soar with the "system".  It's smart, clients love it, we stand out in the market, with these radio marketing principles".

Marsha Strong, owner/manager KKBS
MLS Communications Inc
Guymon, OK

"Larry Bauer is a leader who inspires others to follow by teaching, listening and personal intergrity.  Not only does Larry possess the tools to create powerful selling teams, but has the ablility to inspire your sales team through his candor, continual follow up and personal example.  I would refer Larry Bauer and his professional training to ANY person at ANY time.  As Sale Manager, working with Larry keeps me focused and on-track to lead my sales team to break new company records and improve and maintain a positive reputation with our clients".

Julie Burleigh, Sales Manager

Evanston, WY

"Training," Larry Bauer offers more than just training.  His lifetime of experience in sales and management have created a teacher and mentor with a smart-sense understanding of people--what makes them tick, what makes them buy radio, and what makes you successful.  Everything I learned from him ten years ago is still fresh and meaningful in my current work in sales and promotion."

Amy Owen
Harpers Ferry, WV

"It was the best foundation and real-world application of consultative and problem/solution selling I could have experienced.  This training became the foundation for my selling skills today that equipped me to sell radio successfully in Lake Tahoe and Sacramento, earning six-figure annual incomes by age 28 and later moving into management and executive roles in other industries.  In such a powerful way, Larry covers the essentials of plan-setting and accomplishment benefit-rich selling, Ask-Questions-And-Listen and a dedicated self-asssessment for continuous improvement.

Dan Larson
Y2 Marketing
Sacramento, CA

"I would like to thank you!  Your presentation in Red Lodge, MT was very informative for me.  I've attended many sales presentations, and I never left feeling as if I could accomplish what they presented to me.  Your enthusiasm is very contagious.  I am very excited to go out and make current clients an soon to be clients a success.  I look forward to working with you."

Kathy LaBate
KASL  AM

"Just a quick note Larry to let you know what a difference it makes when you do it right.  We at FM 99 the Mountain have had Larry come to do a merchants seminar and the results were great. From the seminar we did one-on-ones with clients and got them signed up to bigger dollars and a long term business contract.  If you are not doing these seminars, you're losing money."

Jeff Oliphant, O.M.
FM 99 The Mountain
Red Lodge, MT

"Larry Bauer has been the shot of adrenalin our sales department needed. The merchant's seminar he conducted in Liberal, KS and Guymon, OK was very informative and helped motivate a lot of clients who were skeptical about marketing.  The personal one-on-ones have been a huge key to closing larger sales campaigns.  Most of all it's reassuring to have his wisdom, experience and down to earth methods as part of our success plan. The information we learn from Larry will be everlasting."

Karan Ediger
Previous Sales Manager KKBS
Guymon, OK